The Art of Rebranding: From Vinyl to Vegan Leather - How Small Businesses Can Master the Name Game
The Snapchat Filter of the Business World
Cultural Chaos: Unleash Your Heritage and Watch Your Small Biz Explode! 💥🚀
HOLY CULTURAL SMACKDOWN, BATMAN! 💥
I Don't Need To See Your Product In Ad Ad
Ah, the age-old myth in advertising: "Show the product and they will come." Sorry to burst your bubble, but just because you have a crystal clear image of your product, it doesn't mean you've hit t...
The Moment It CLiCK'd
I never intended to start a consulting business. Like Ad Zombies, it was an unintentional development.
You Shouldn't Have A Favorite Kid, But...
Hey parents of multiple kids, dogs, cats… even though we know we're not SUPPOSED to have a favorite, we do.
Bowl Games Gone Wild (But Should They?)
Remember life years ago, you know, we refer to it as back in the day? (Enter dream sequence music in your head).
How To Be A Relevant Brand After The Coming Apocalyptic Recession
Dear Advertiser,
Innovation Doesn't Always Mean Starting From Zero
Ever sit in a room and try to come up with new ideas?
To Blog or Not To Blog...
There Is No Question
I Like Offending People With My Ads
I really don't care what people think of my ads.
Marketers Are Whiny Bitches
Yes, I said it. Marketers are a bunch of whiny bitches.
I Hate Sending Emails... Hate It!
I hate sending emails… hate it!
We Analyzed $1 Million In Sales. Here's What's Working.
Advertising can be such an emotional roller coaster.
E-Comm & Digital Shopping Lingo: Explain It So A Kid Could Understand
First, there was a town crier, followed by posters, newspapers, and eventually Yellow Pages. Shopping has always been led by awareness and advertising. Today, thanks to companies like Amazon and e-...
Oreo Thins Uses Incognito Mode To Stop Kids From Stealing
OK, that's it. The next time I buy a pack of Oreos I'm hiding them from the kids.
About My Love Hate Relationship With Sales Funnels... [FREE Cheat Sheet!]
Every business needs sales, I am not disputing that fact. What I am disputing is the path many take to get those sales.
5 Mistakes Marketers Make
You're making mistakes in your marketing and don't even know it. BTW, I make mistakes too. Here are a few of them that are killing you.
Special Ad Categories: Why You SHOULD Be Using Them
Some version of this question has been asked of the Ad Zombies team a LOT lately: can you write me an ad for X type of business that Facebook will accept?
Don't Be So One Dimensional
When I waltz in through the front door of Aloha Kitchen, a go to place near my office, I like that they know my order. NO…I love it!
Bye Now! The Button That Kills Your Business
Yup, I started this article with every marketers FAVORITE button, Bye Now. No, it's not a typo, here's why.
A Fatal Nut Allergy Kills A Brand
Planters, perhaps the most well known nut company in America, maybe the world, is 100% NUTS! No, I am not talking about the snack that millions eat daily, I am referring to their crazy idea of chan...
The Danger Of Building A Personal Brand
Over the past few years my business has grown and so has this thing called my personal brand. Today I am being asked to coach and mentor business owners around the world, speak on larger stages, an...
How I Knew My Wife WOULDN'T Go Into Labor
The Delusion of Low Expectations
OMG! This Is The World's Best Burger!
The world's BEST burger? Really? I know what you're thinking...