As a small business owner, 2023 presents both challenges and opportunities. With the economy facing uncertainty, it's easy to fall into the trap of cutting costs and going into defense mode. But this approach can be detrimental to the growth and success of your business. I follow the sage advice of my friend and mentor, Gary Vaynerchuk, and “go on massive offense.”
Read MoreWith each new year, it's natural to reflect on the past and consider how we can make improvements in the future. One thing that might be worth considering for 2023 is committing to not following the advice of Douchey Bro Influencers or DBIs. Remove them from your feed and your life. Yes, jump on the DBI Diet.
What exactly do I mean by "douchey bro influencers"?
Are there dangers to building a personal brand? The answer, in short... YES! But what are they?
I recently sat down with Gary Vaynerchuk to talk about this question. His answers were, as always, incredibly insightful.